Let's be Partners in Email
EMAIL | CRM | Loyalty | Web3 | AI | STRATEGY | EDITORIAL
Newsletters for brands and people.
Hi, my name is Sandra. I am a remote email Jill of all Trades currently based in Canada with experience in email marketing, CRM, loyalty, and personal branding. Before becoming a marketer over a decade ago, I used to work as a journalist. I have studied design in Australia and further to Canada, I have also lived and worked in the UK, Germany, Sweden, and the Netherlands.
My Expertise
Email strategy, launch, copy & design, monetization, audits, testing, SMS segmentation, and automation.
CRM
Building loyalty programs from scratch or improving existing ones to raise CLTV.
Loyalty
Integrating AI and Web3
principles and technology
into your CRM and loyalty.
Web3/AI
I’m all about efficiency, productivity, and new technologies. This
year, one of my biggest passions has been creating Custom GPTs.
Using ChatGPT prompts is so 2024. The future lies in trained Custom GPTs
that are tailored to your brand voice and working as your business partner or
digital co-worker.
From streamlining your marketing content to engaging clients using your
framework to serving as an interactive lead magnet, the possibilities are
endless. Plus, you can integrate third-party tools to make your Custom GPT
even more powerful.
Curious to see a custom GPT in action, learn how it works, or
want to have a chat about how this can work for your business?
Get in touch. Now booking for Q2 2025.
CUSTOM GPT DFY SERVICES
Services
I can help with auditing your current approach or help with new product and campaign launches.
Strategy & Planning
Email template creation, design, copywriting, translations (English & German), as well as set-ups in various tools such as Salesforce Marketing Cloud, Klaviyo, Beehiiv, Substack, ConvertKit, Braze, Hubspot, MailChimp, Flodesk, and many, many more (I have worked with most of them!)
Campaign Creative & Execution
The most exciting part about my job. Testing and making sense of those insights as well as unlocking the data for you.
Testing & Analysis
Past Partners in Email
Mountain Equipment Company
Volvo Cars
Redbubble
Hewlett-Packard
Vodafone
Sainsbury's
Nectar Loyalty
Unilever
Shopzilla
Retail & eCommerce
The Body Shop
EssilorLuxottica
Clearly
Gap
Stronger
Garage
Dynamite
Schwarzkopf
Chimi Eyewear
Fashion & Beauty
Four Seasons Hotels
London Business School Publicis Groupe
Flowerbx
Steamery Stockholm
Fashion Retail Academy UK
Luxury & Education